The information you input into the Blue Charm app is used to customize your experience and the content you see within the app (learning modules, medication information, etc.). We keep an automated record of your activity within the app in case we need to provide you with support or verify that reward balances are accurate.
We also use anonymized data to provide the voice of the patient information to industry stakeholders to drive better health outcomes. These reports are made based on anonymized aggregate data, which means your personal information is removed and no individual user is identified. Please refer to our Privacy Policy for more details: https://www.bluecharm.io/privacy